There is no one channel that is best for all types of visitors and tourists. Some specialise in camping, others target cabin and holiday home customers, while newer channels attract motorhome owners. It also differs which countries each channel caters to.
Therefore, how you structure your OTA exposure can have a crucial impact on your marketing strategy.
Customise your OTA experience:
We’ve made it easy for you to choose your favourite OTAs so you can put together the platforms that best suit your needs at affordable prices. You are free to choose which OTAs you want to promote your business on. This allows you to maximise your reach and get the most out of your marketing.
Take full control: choose freely from the most popular OTAs and get an attractive annual price!
Contact us to learn more
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An OTA is an online marketplace that connects providers, such as campsites, holiday centres and hotels, with guests. OTAs make it easy to showcase your accommodation options to a wide audience. Many online bookings are made through OTAs, and a large proportion of accommodation operators believe they could not survive without being visible on these platforms. That’s why CompuSoft offers “live” online booking integration to a wide range of recognised OTA platforms.
Powerful marketing tool and increased visibility:
OTAs actively work with SEO to ensure their platforms rank high in search results. This allows you to gain exposure without having to invest in extensive SEO work yourself.
OTA platforms have a large reach and a significant online presence. By using these platforms, businesses can increase their visibility and reach more potential customers that they might not otherwise have had the opportunity to contact.
In addition, many OTAs offer paid advertising options where you can promote your properties directly on the platform. You can run promotions and discounts to attract attention and increase bookings during low season or special events.
Improve the booking experience with CompuSoft!
We offer “live” integration with many popular online services and portals, such as booking.com, expedia, ACSI and Pincamp. The CompuSoft booking system ensures that your bookings, prices and guest information are always up-to-date across all channels.
Regardless of where the bookings come from, all data is synchronised with your CompuSoft booking system. You can quickly see where your bookings are coming from and gain valuable insights into revenue, nights, customer types and nationalities via your web dashboard.
You don’t need to register all your rental units to your OTA portals. It’s entirely up to you which and how many you want to sign up, whether it’s the most popular ones or those that are not so easy to sell. This gives you the flexibility to focus on the units that best fit your strategy. At the same time, you can rest assured that our booking system ensures full control over all bookings, no matter where they come from. It makes it easy to keep track of your bookings and ensure everything runs smoothly.
